Dealership & Harley Owners Group®

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Riders is a family run business launched in 1976, with state of the art dealerships in Bridgwater, Bristol and Cardiff, we are authorised main dealers for BMW, Buell, Ducati and Harley-Davidson®.

Riders is still very much a family business, our staff are chosen because of their commitment, their knowledge and passion for motorcycles, we always try our very best to give 100%.

In addition to selling new and used Harley-Davidsons we also sell parts and accessories, clothing and much more.

Hope to see you in store soon!

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my17_engineMore power. More comfort. More control. Those are the three things Harley-Davidson customers around the world have been asking for from our Touring machines and, once again, the iconic manufacturer has delivered with the unveiling the all-new Milwaukee-Eight™ engine.

The ninth Big Twin in Harley-Davidson history, combined with all-new front and rear suspension, is set to redefine touring motorcycles once again. You truly have to ride it to feel it, so why not call in to see us and take a test ride?

New Milwaukee-Eight Engine

The new engine has been completely re-designed and combines the classic look, sound and feel of Harley-Davidson Big Twins with improvements in every aspect of engine performance.
The Harley-Davidson® Milwaukee-Eight™ engine promises to deliver more power and an improved motorcycling experience for riders and passengers. It offers quicker throttle response, more passing power, purer sound, better fuel economy and a smoother ride.
Every Harley-Davidson Touring motorcycle and Trike in the 2017 line-up will feature the new engine, in either 1745cc or 1870cc depending on your choice of model, as well as three new limited edition CVO motorcycles.

New Touring Suspension

To complement the new engine, all-new front and rear suspension components enhance the comfort, control and performance of all 2017 Harley-Davidson® Touring model motorcycles. New emulsion-technology rear shock absorbers offer 15 to 30 percent more pre-load adjustment than previous standard Touring shocks, with a single knob to hydraulically adjust pre-load by hand.
The front suspension features new Showa® SDBV™ suspension technology that delivers the damping performance of a racing-style cartridge fork with reduced weight for supreme road manners regardless of your destination.

Screamin’ Eagle® Performance upgrades released

Harley-Davidson Screamin’ Eagle® Performance will offer a range of new ECE-certified products for Touring models, including Street Cannon Slip-On Mufflers and Heavy Breather Performance, Ventilator and High-Flow Air Cleaners.
In addition, the new Screamin’ Eagle® Milwaukee-Eight™ Stage I, II, III and IV kits enable you to fully upgrade the performance of your bike to suit your riding style; from a passing power increase to a total engine upgrade delivering maximum performance.

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